[PART 3] Challenges and Considerations
The Challenges of Supply Chain Risk Management
Supply chain risk management is not without challenges. These can be managed. But it is important to have a clear understanding of what supply chain risk management can and cannot do.
Challenge #1: It’s complex
There is a tendency to think of artificial intelligence (AI) supported supply chain risk management as an “easy button.” The reality is somewhat different – these models have taken years to build, using decades worth of vast data sets.
Data scientists spend 70-80% of their time exploring, cleaning, and transforming data. They understand that significant decisions will be made based on their AI model output. It takes machine learning pipelines to train, test, deploy, and monitor production models.
There are no shortcuts to building a risk management solution that understands the complexities and interdependencies of supply chain networks.
Challenge #2: You need both AI and human expertise
Both AI and people are required to develop and deploy SCRM solutions. The volume of data and the required processing speed simply exceed human capabilities.
But without the expertise of humans to direct and train the models and to assess and add to the output of the models, the amount of “noise” (irrelevant or repeated alerts) would overwhelm any user. Humans understand the use cases and can build AI to solve them.
Challenge #3: It’s a journey
When starting out, many companies are concerned that supply chain risk management is beyond their capabilities. Consider a manufacturer dealing with hundreds of Tier-1 suppliers and thousands of parts.
They may decide that mapping the entire supply chain, including sub-tier suppliers, is too complex and would take too long to offer value.
They would be correct.
Instead, they need to begin with a much simpler process. For a detailed explanation, please see “The 3-Step Supply Chain Risk Management Journey” section above.
You can start by mapping the facilities that you already know about; assessing these facilities for risks; and monitoring them for potential disruptions.
You could start even smaller by focusing on the suppliers for your most critical or profitable products.
That’s the first step on a multi-year journey. Adding more network data and impact modeling – and the related value – over time will be possible if the right platform and processes are put in place at the start of this journey.
Challenge #4: Build vs Buy
Build or buy? The answer will vary from company to company depending on capabilities but in the case of SCRM, there are few, if any, companies that have the resources to build global event monitoring and risk scoring capability.
Even if you can, you probably should not. Best-in-class platforms have already been built and should be leveraged due to the many other competing demands on a company’s resources.
Defining your SCRM Goals
A single disruptive event can cost as much as $1 million between lost sales, unplanned mitigation costs, production stoppages, expedited freight charges, and so forth.
That would seem to make investing in supply chain risk management software something of a no-brainer. But there are times when you should sit back and consider this question:
What are you trying to achieve?
If the goal is somewhat nebulous, like “agility” or “visibility”, stop and consider what that means – specifically for your supply chain and your daily operations.
Start with a Purpose
Supply chain leaders need a clear vision of what SCRM success looks like to your organization. The goal needs to be more than risk identification.
SCRM is most valuable when insights lead to actions, and those actions lead to desired outcomes.
Ideally, you need to be able to articulate what you want to do, and why you want to do it. Examples include:
| INSIGHT |
ACTION |
OUTCOME |
BENEFIT |
| I want to know which suppliers and locations are riskier than others. |
This means I can strategically reduce buffer stock across different locations. |
Free up working capital without sacrificing resilience. |
This protects revenue. |
| I want an advance warning of extreme weather heading to my manufacturing plant. |
I can replan production at another facility. |
Ensure production continuity and protect the lives of staff. |
This protects revenue and people. |
| I need early insight into disruptions at Tier-2 and Tier-3 suppliers of a critical component. |
This gives me several weeks to enact contingency plans. |
I won’t miss our scheduled production run with our contract manufacturer. |
This protects revenue, customer satisfaction, and our relationship with the contract manufacturer. |
| I want to know during planning of any potential risks that could delay intra-company shipments. |
I can plan around potential delays. |
This will reduce production stoppages. |
This protects revenue; reduces expedited freight costs and/or higher than expected detention and demurrage charges. |
| I want to know in advance if I need to use reefer transport. |
I can select the appropriate level of protection for temperature-sensitive shipments. |
This will prevent product spoilage. |
This will reduce freight costs, and Scope 3 emissions. |
Make Departmental Leaders Accountable
Supply chain risk management should become embedded in the way leaders in planning, procurement, manufacturing, and logistics work.
Leaders who own outcomes naturally invest in preparation. They put in the work early by evaluating mitigation options, weighing trade‑offs, and developing plans that executive leadership can pre‑approve.
Align SCRM Goals to Enterprise Objectives
At times, company objectives and departmental KPIs can look like they are at odds with one another. Let’s say three company objectives are: increase profitability; ethical, sustainable sourcing; and building a resilient supply chain.
The goal of ethical sourcing may conflict with the procurement department’s directive to keep unit prices as low as possible.
Keeping unit prices low would seem to be aligned with the goal of improving profitability. Although that is not always the case. The lowest unit price may not produce the lowest total landed cost after freight charges, customs, duties, and other fees are added.
Furthermore, the supplier with the lowest price may lack the financial stability of an alternative supplier, which conflicts with the aim of resilience.
The supplier of the lowest unit price may introduce a level of trade-related, geopolitical risk into the business. This in turn could jeopardize supply chain resilience initiatives.
Executive leadership and departmental heads need to align priorities so that everyone has a clear understanding of the shared mission.
Organizations that invest in SCRM, and enable teams to act decisively, will outperform those that continue to scramble when disruption hits. This is not just about thriving in disruption but gaining a competitive advantage that allows you to gain market share.
As Sun Tzu put it: “In the midst of chaos, there is also opportunity.”