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The Value of Predicting Logistics Risk

The value of logistics risk management is in dollars and cents. Yes, risk-optimized logistics does mean greater agility or resilience too, but the most important considerations are costs saved, and costs avoided. 

Luckily for logistics professionals, most shipments make it from A to B without a hitch. However, when things do go wrong, it takes a lot of time, effort – and usually, money – to fix them.  

That is because delayed or missing shipments can have significant impacts beyond penalty fees and unhappy customers. They can result in production delays, which leads to lost sales, which in turn, can lead to lost market share. 

What if you could know beforehand which shipments were at risk of missing their delivery deadline, and by how much? 

Imagine if you could see the risk beforehand and plan around it?  

Some risks may be unavoidable, such as the large-scale disruption caused by the Suez Canal blockage. But what if you knew the impact on your shipments before anyone else? When very disruptive events occur, thousands of organizations scramble for the same resources. This results in capacity constraints, along with skyrocketing rates.  

The real value in predicting logistics risk comes down to cost. Avoiding a threat to operations or being quick to address an issue when it arises has a significant impact not just on the cost of a single shipment, but your overall logistics spend. 

How Predictable is Logistics Risk? 

It may seem that logistics risk is very hard to predict. But that is not necessarily true. Certain events may be difficult to predict, but their impact on logistics is not. 

For the past number of years manufacturers have faced unprecedented events that threatened to upend operations because of supply chain disruption. Humans are not great at imagining unlikely events. Few people could have foreseen that a ship would get stuck in the Suez Canal, or that a ship would plough into the Baltimore bridge.  

Then there are rare events like the 2025 Kamchatka earthquake struck the Russian Far East. Although far less destructive than most earthquakes of its magnitude, the subsequent tsunami warning sent Pacific logistics into disarray 

Logistic disruptions can be broadly divided into three categories: 

  • Unforeseen events 
  • Events with unpredictable timing 
  • Predictable events with predictable disruption timing 

Unforeseen Events 

Unforeseen events are impossible to predict. These can include unprecedented “black swan” events that can cause widespread disruption, but they also include unpredictable natural disasters, such as earthquakes.  

Events with Unpredictable Timing 

Some disruptions are either inevitable or extremely likely. For example, if you live in an area prone to wildfires, you will know that they are likely to occur. What you don’t know is the exact location or timing of the wildfires, nor how they may affect your logistics operation.  

Predictable Events with Predictable Disruption Timing 

Many disruptions are predictable. Take hurricanes for example. These happen every year. When a hurricane is brewing, meteorologists can predict if it will make landfall, and where and when this will be.  

Logistics Risk and Unforeseen Events 

Large, unforeseen global disruptions are widely reported. Therefore, you do not need a heads up that they are happening. You will also know that if they happen in a region where you operate, that you can expect logistics disruptions.  

So, why would you need logistics risk management? 

There are three very good reasons. 

Firstly, newspaper sources will not give you any information on which of your materials and shipments have been, or will be, impacted by the disruption.  

Secondly, newspapers will not necessarily have insight into how a large-scale disruption could create knock-on threats to logistics and supply chain operations in general. 

Finally, no publicly available information will have the predictive sensing to inform you that these follow-on threats are likely to impact your logistics operations specifically.  

If supply chain chaos is inevitable, being quick to respond gives you a significant advantage. According to McKinsey, it takes organizations, on average, two weeks to respond to a major supply chain disruption. 

If you are forewarned, you have a first mover advantage. You can secure alternative routes or modes at a much lower rate before demand spikes, as well as avoid high demurrage charges or potential penalties.  

Graphic showing first mover advantage when disruption happens

Figure 1: The faster you react to a disruptive event, the better placed you are to avoid higher costs and stuck shipments 

Logistics Risk and Events with Unpredictable Timing 

Like unpredictable events, events with unpredictable timing can cause chaos for many organizations, including your competitors. Similarly, while the timing of the event is not predictable, it is possible to know early on how this will impact on your shipments.  

Such events include the growing problem of cyber-attacks. In the past few years, there have been a number of cyber-attacks on ports. These can severely impact operations, for days or even weeks. 

Newspapers may report on such events, but this generally happens a few days after the attack. If a cyber-attack happens in China or Vietnam, it could be more than a week before the press in Europe and North America pick up on the news.  

More importantly, public reporting does not show you the impact of these events on your own logistics operations. 

A risk management solution will outline the immediate threats to your logistics operation. It will also be able to predict looming threats either caused by the original event, or ones that will compound it.  

Consider the case of a wildfire. You may know where it is currently, and that authorities have closed a major highway.   

So, today’s disruption is road transportation. But what about tomorrow?  

Wind patterns can help predict where a wildfire and its smoke will spread. Your logistics management solution will alert you that there is a high risk of disruption in three days at Port A due to smoke. This interruption is also likely to cause congestion and increased dwell times at Port B in four days’ time. 

If you are aware of a disruption risk in near real time, as well as looming threats, you again get a first mover advantage. 

Report on logistics durability and avoiding disruption

Building Supply Chain Logistics Durability

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Predictable Events with Predictable Disruption Timing 

Hurricanes, high temperatures, winter storms, drought, and other weather events are some of the most common disruptions that logistics professionals deal with.   

Luckily, these are very predictable. Using applied meteorology, AI and data science, supply chain risk management solutions can predict how weather will impact on your shipments up to two weeks before the disruption occurs. 

Furthermore, the cascading disruptions caused by weather events are also predictable. This includes the possibility of floods making roads impassable, high winds impacting air freight, or droughts leading to low water levels making waterways unpassable.   

Because weather is predictable, it is possible to plan around its disruptive effects. You can ship earlier, or later, to avoid a hurricane. You can change modes if you know a waterway will be impassable in a week’s time.   

You can also leverage weather risk to know in advance if you need to book temperature-controlled transportation to protect your shipment from heat or freeze. This means you only use more expensive reefer options when strictly necessary.  

The Importance of Acting Faster 

When large scale disruptions occur, the effects are felt across many organizations. But being the first to know about it, as well as any knock-on effects, gives you a greater opportunity to mitigate the impact on your logistics operations. 

That information gives you time to create mitigation plans to protect shipments, such as delaying them, rerouting them, or finding another mode of transportation. It could also mean working with your customers or internal stakeholders to change production schedules to account for delays. 

Either way, the sooner you know about a problem, the more time you have to resolve it. 

Risks, both big and small, are not going away. This new reality has forced organizations to fundamentally rethink their approach to logistics management. Cost optimization is always going to be crucial. That is why you need to consider potential risks. Delayed, damaged or lost shipments are costly.  

A Back of the Napkin Calculation: How Much Does Disruption Cost You?  

Companies using supplier risk management solutions for logistics make real dollar savings on expedited freight, refrigerated transport, penalty fees, and demurrage charges. In addition, they are better placed to avoid costs by avoiding disruption or acting faster when it happens.  

But how much is disruption costing you? Consider your last few disruptive events. 

To calculate the direct costs of each disruption, you could consider the following factors: 

  • Expedited freight costs  
  • Value of goods lost or damaged in-transit 
  • Value of goods needed to replace lost or damaged goods 
  • Penalty fees  
  • Higher than expected demurrage charges 
  • Cost of shipping replacements 

Next, multiply that cost by the number of disruptions you deal with during a year. That will give you a rough calculation of your direct costs. But it does not include issues such as production stoppages, or even the cost of your time to mitigate disruptions.  

But the real question is: how much money could you have saved with visibility into logistics risk? 

Want to Know Which Shipments are Going to Cost you Time and Money? 

We do. If you would like to see how logistic risk management could work for your organization, contact Everstream Analytics for a demo. 

Report on logistics durability and avoiding disruption

Building Supply Chain Logistics Durability

Get the report

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